Author Archives: Jon Ane

The best way to define Commodity

A commodity is a primary raw material or product commonly sold, purchased in large quantities, and essential for the creation of other products. Amongst the subcategories of commodities could be found Grains, food and fibre, Livestock and meat, Energy products, metals, and more. For more information, visit Jon Ane, The Rosetta Stone of Strategy. G-POST […]

What is the best definition of Equity?

Equity, also known as “shareholders’ equity,” stands for the portion of the company’s assets that could be held in the hands of its owners after deducting its liabilities. For more information, visit Jon Ane, The Rosetta Stone of Strategy. G-POST STRATEGY TOOL – strategy – The advantages of the G-POST 13th of 30 -Creates consistency […]

The best way to define Supply and Demand Law

Supply and Demand Law The Supply and Demand Law describes the relationship between product price and people’s inclination to buy or suppliers to sell it. The law says that when prices are high, buyers will decrease their product demand and vice versa. Inversely, suppliers will supply more products when prices are high and vice versa. […]

What is the best definition of Actual Customers?

Actual Customers are your active customers who regularly buy from you. Do make sure all tactics and means in use would create synergy with your G-POST. Or else you might jeopardise it all. For more information, visit Jon Ane, The Rosetta Stone of Strategy. G-POST STRATEGY TOOL – strategy – The advantages of the G-POST […]

The best definition of Inaccessible Potential Customer

Inaccessible Potential Customers are customers who buy from your competitors and have never bought from you. Do make sure all tactics and means in use would create synergy with your G-POST. Or else you might jeopardise it all. For more information, visit Jon Ane, The Rosetta Stone of Strategy. G-POST STRATEGY TOOL – strategy – […]

the best definition of Accessible Potential Customers?

Accessible Potential Customers Accessible Potential Customers are customers who entered your “shop”, snooped around, or asked for an offer but didn’t buy. Do make sure all tactics and means in use would create synergy with your G-POST. Or else you might jeopardise it all. For more information, visit Jon Ane, The Rosetta Stone of Strategy. […]

What is the best definition of Abandoned Customers?

Abandoned Customers are customers who used to buy from you but have shunned your company and shifted to your competitors. Those customers hold pivotal information. Do make sure all tactics and means in use would create synergy with your G-POST. Or else you might jeopardise it all. For more information, visit Jon Ane, The Rosetta […]

The best way to distinguish between features and benefits

Features are simply properties of the product or service, whereas benefits are the advantages, the returns that the customer could obtain from those features. In short, a benefit is an outcoming return, an advantage that results from the feature – the property itself. Here is an example from the service sector: Product: Credit card. Newly […]

What is the best way to define Bull Market?

The term Bull Market labels a situation where the securities price surges or is expected to surge continuously for a relatively long period (commonly more than two quarters to a year or more) in an entire market, index, industry or company. The Bull Market reflects investors’ trust and positive prospects. The term could be used […]