By Jon Ane Email marketing is a personal marketing means consisting of short-focused marketing content to your targeted market through email. It includes marketing promotions of any sort that are part of outbound marketing. As for newsletters, I believe those “love letters” should not be part of it due to their soft-building-relation nature and as […]
Author Archives: Jon Ane
By Jon Ane A long-lasting digital marketing channel intends to funnel customers by harnessing social-media-like channels. This marketing channel is part of Inbound Marketing, and it offers friendly “neutral” pieces of advice that create familiarity with your solutions through ever-evolving friendships that build you as an expert in your field. It includes social media, blogs, […]
By Jon Ane A section of marketing that groups different rather short-lasting push-marketing channels and tools meant to hunt customers from your targeted market with hard-sales tactics. Marketing means such as advertisements, sales promotions, personal sales and so on. Do Make sure all tactics in use would create synergy with your G-POST. Or else you […]
By Jon Ane A section of marketing, which groups different gentle-pull-marketing means and long-lasting marketing channels, intends to attract high-fit customers who willingly choose to “surrender” themselves. Inbound marketing tools are soft-sales tactics that bear a resemblance to P.R. tools rather than hard ones. Those channels include long-lasting means such as social media, blogs, forums, […]
By Jon Ane Brand awareness is a measure of the level of familiarity of your targeted market with your brand through all the targeted characteristics of the brand and the current set goals. Brand awareness is related to the effectiveness of Branding communication that deals with the exchange of information and emotions between the brand […]
By Jon Ane Digital Marketing is an online form of communication targeting your Product-Market in a bid to create sales. Do Make sure all tactics in use would create synergy with your G-POST. Or else you jeopardise it all. For more information, visit Jon Ane, The Rosetta Stone of Strategy. www.cherry-pix.com/book-about-strategy/277142/
By Jon Ane Down the Source Diversity is the diversity of your supplier’s raw materials sources, the suppliers of your direct supplier, the real supply platform beneath your product, tier zero. That might require unearthing several layers, yet, it is necessary for your company’s productivity. The key to real diversification of your supply chain goes […]
By Jon Ane A supply chain is a web that links a company and its suppliers to produce and distribute a specific product to its consumers. Each supplier and each link along the chain must add value to the final product, or else it would add an extra cost. There are a number of essential […]
By Jon Ane Direct Marketing is direct communication between the company and the customer through different means. The company selects a specific population to communicate with, and your name might be hoisted over a personal referral. That communication line may include promotional letters, flyers, mobile messages, emails, interactive websites, social networks, blogs, club membership, online […]
By Jon Ane The advertising mix is a means of marketing communication and product exposure through online, written and broadcast media, which the company pays for. Advertising communicates through several mass media such as the internet, television, and product placement—hidden advertisements in movies, which could be added into old classic movies. Furthermore, the advertisement mix […]