What is the best definition of “Mass tactic” – Online classification?

G-POST Online sales classification tactic – The Mass:

When a company sets the product category, it chooses the product classification code, or in other words, the “data drawer”, where the product is stored and can be found either in web search engines or the marketplace. Here, there is more to it than meets the eye.

Clearly, choosing a category will affect the customers’ search results. Back to the gardening category we have spoken about, if you are a manufacturer of furniture and your outdoor products are classified under home furniture only, you might well be missed by customers that are searching for gardening products, as well as a possible advantage to be present in an untraditional category and stimulate customers to buy your product while searching for a wheelbarrow and a trowel for their garden. Here is one of three classification tactics:

In the Mass tactic, your product appears only in one category amongst your competitors, “Cold shoulder to cold shoulder.” Do make sure all tactics and means in use would create synergy with your G-POST. Or else you might jeopardise it all. For more information, visit Jon Ane, The Rosetta Stone of Strategy.

G-POST STRATEGY TOOL – strategy – The G-POST – Casting light on All your strategic intersections and decisions!  

• 35 critical strategic dimensions to cross
• Each one unfolds up to 13 choices
• Summing up to 247 choices
• 1.24 x 10²⁴  different Strategy combinations. Your unique fingerprint.

Jon Ane, The Rosetta Stone of Strategy.