Dictionary
What is the best definition of Marketing qualified lead (MQL)?
By Jon Ane
A Marketing Qualified Lead (MQL) indicates the number and or percentage of potential customers who have a close fit to the company’s Ideal Customer Profile (ICP). The company will lead the MQL deeper into the purchase funnel until the deal is closed. The figure can be used as an absolute figure or a relative one. Do make sure all tactics and means in use would create synergy with your G-POST. Or else you might jeopardise it all. For more information, visit Jon Ane, The Rosetta Stone of Strategy.
www.rosetta-stone-strategy.com/company-strategy-implement/111403/
G-POST STRATEGY TOOL – strategy –“By seeing all the options under your eyes like a battle map, the G-POST helps you predict the strategic moves of your main competitors and plan better. It is much like the difference between travelling with an updated map and travelling with a blurred outdated sketch.” Jon Ane, The Rosetta Stone of Strategy.
G-POST STRATEGY TOOL – strategy –“By seeing all the options under your eyes like a battle map, the G-POST helps you predict the strategic moves of your main competitors and plan better. It is much like the difference between travelling with an updated map and travelling with a blurred outdated sketch.” Jon Ane, The Rosetta Stone of Strategy.
