The best definition of the Online sales tactic the Scrapbook

The Scrapbook concept allows customers to influence the e-shop catalogue by voting for the most desirable items or rating them by any other chosen criteria like colours, creativity, usefulness and others. That, of course, can be changed on a weekly or monthly basis. The sum of the clients’ votes would place the items up the catalogue. Moreover, by allowing the customers to add their own comments or stories on each item, the supplier can pick those that serve its interests and place them under each item. This approach might draw in many customers as they flip through the scrapbook catalogue, travelling through its pages.

For instance, let us say, a ladies’ clothing e-shop, you might find under a fancy red dress a genuine first-date story of, say, Miss Elizabeth Beth.

You might find tons of human curiosity where you have gossip and personal stories. That by itself could turn the tedious activity of looking for an item on the shelves into a real feeling of travelling or shopping with friends.

Especially in this case, we offer that companies with major markets overseas would better approach customers with their own language while paying attention to cultural differences, especially when dealing with relatively large markets. Do make sure all tactics and means in use would create synergy with your G-POST. Or else you might jeopardise it all. For more information, visit Jon Ane, The Rosetta Stone of Strategy.

G-POST STRATEGY TOOL – strategy – The advantages of the G-POST 14^th of 30 – Presents a panoramic view of the complex business arena. Jon Ane, The Rosetta Stone of Strategy.