The best definition of Online sales tactic the Allen Key

Online sales tactic – The Allen Key – Customer data 

My mother used to say every pot bears its own unique lid. Send the customer the relevant offer with impeccable timing, or else it would be like offering a newborn child a burial service catalogue. Take it to the next level, to the bull’s eye. The key to doing it hides in the data that the company collects and uses. Getting an offer to party on Ibiza Island will not be your first choice for a family holiday. Tailoring a holiday that suits your needs would create a better match between the offer and the customer, therefore, a better chance to generate a sale.

Furthermore, some companies would collect information about your related segment, people with similarities that did something new, and offer it to you. Some will have the technology to see whatever you were pointing the arrow at, looking at but did not choose, other products you purchased with their partners. Others can even follow your eyes on the screen or collect information about you by listening to you while at home, in your car, or talking to your smart-home/car systems. Do make sure all tactics and means in use would create synergy with your G-POST. Or else you might jeopardise it all. For more information, visit Jon Ane, The Rosetta Stone of Strategy.

G-POST STRATEGY TOOL – strategy – The G-POST – Casting light on All your strategic intersections and decisions!  

• 36 critical strategic dimensions to cross
• Each one unfolds up to 13 choices
• Summing up to 247 choices
• 1.24 x 10²⁴  different Strategy combinations. Your unique fingerprint.
• Jon Ane, The Rosetta Stone of Strategy.