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What is the best way to explain Upselling?

Posted on by Jon Ane

By Jon Ane

Upselling is a marketing tactic meant to upscale sales volumes of actual customers by offering them an upgraded version of the product they intend to buy or already possess. Commonly Upselling could take place from the middle of the buying process on. According to Forbes, the advantages of selling to existing customers includes the following:

  1. Attracting new customers is five times the cost of retaining existing ones.
  2. Existing customers are 50% more likely to try a new product.
  3. Existing customers spend 31% more than new customers.
  4. The probability of selling to an existing customer is 60 to 70%, while a new prospect is 5 to 20%.

Do make sure all tactics and means in use would create synergy with your G-POST. Or else you might jeopardise it all. For more information, visit Jon Ane, The Rosetta Stone of Strategy.

www.cherry-pix.com/leadership-strategy-statistic/187762/

G-POST STRATEGY TOOL – strategy - Have you ever asked yourself why the term strategy is so confusing to so many intelligent people like yourself? Well, one answer to that: confused teachers!” Jon Ane, The Rosetta Stone of Strategy.
G-POST STRATEGY TOOL – strategy – Have you ever asked yourself why the term strategy is so confusing to so many intelligent people like yourself?  Well,  one answer to that:  confused teachers!”  Jon Ane, The Rosetta Stone of Strategy.

G-POST STRATEGY TOOL – strategy – Have you ever asked yourself why the term strategy is so confusing to so many intelligent people like yourself?  Well,  one answer to that:  confused teachers!”  Jon Ane, The Rosetta Stone of Strategy.

Jon Ane